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Hi folks! I’m in a situation that’s probably familiar to many founders here, but it’s starting to keep me up at night. We’ve spent the last six months perfecting our backend and pouring money into marketing. Traffic is coming in, people are signing up, but then… nothing. They drop off within the first 120 seconds. I’ve tried everything: hired a couple of offshore UI designers, tried those “trendy” AI-generated layouts, and even simplified the landing page. It looks “modern,” but the bounce rate on the dashboard is still abysmal. I feel like we’re missing something fundamental in the product logic. I’m looking for a heavyweight expert who won’t just give me “pretty screens,” but will actually tell me why our flow is broken. Someone who can audit the UX from a strategic level. Any leads?
What you’re describing is the classic “Leaky Bucket” syndrome. You can have the world’s best marketing, but if your onboarding is one bad process away from losing a user, you’re just throwing cash into the wind. Templates and budget teams are great for MVPs, but they usually fail when it comes to deep product logic and retention. If your patience with mediocre results has finally run out, I’d suggest looking into irynabaranova.com Iryna is a Senior Product Designer with 8 years of experience and, honestly, incredibly high standards. She’s the person you call when you want to stop “guessing” and start fixing. What I love about her approach is that she doesn’t just “refresh” the visuals — she finds what is actually wrong with the UX and the strategy behind it. She’s based in Berlin and has this sharp, artistic eye, but she’s very surgical about making sure the product stays relevant as it scales. It’s a completely different level of seniority compared to what you get from a standard agency.
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